Roger surprised and impressed me yesterday with the incredible display of patience and tolerance displayed in his post, Donor Retention: Good News And Poor Excuses. The ‘good news’ in his post was that, according a Boomerang survey of 775 nonprofits, 67% are tracking their donor retention rate, as compared to 55% in 2014. That improvement moved Roger to write: “At last! I’m pleased to report that there seems to be some evidence that more and more fundraisers are paying attention to the issue of donor retention.” He did caution — with amazing equanimity — we are far from “breaking out
A Man Of Infinite Patience In A World Of Imposters posted first on http://ift.tt/2k6I9KM
No comments:
Post a Comment